ISSN 2413-2322 (Online)

ISSN 2221-1055 (Print)

UDS: 330.837:631.11 DOI: https://doi.org/10.32317/2221-1055.202105017
Розвиток сільських територій і соціальна сфера села

The role of social capital of the agricultural enterprise in the implementation of the principles of corporate social responsibility / Hrytsaienko M.I. // Ekonomika APK. - 2021. - № 5 - P. 17

The purpose of the article is to provide a scientific and analytical assessment of the social responsibility of an agricultural enterprise in the projection of determining the impact of its social capital on the implementation of the principles of corporate social responsibility. Research methods. The research used dialectical methods of cognition of processes and phenomena, monographic method (genesis of scientific achievements of domestic and foreign scientists on the problems of corporate social responsibility of agricultural enterprises), empirical method (on a comprehensive assessment of the current state of the object of study), comparative analysis and problems of implementation of the principles of social responsibility of business in the countries of the world and in Ukraine), abstract-logical (theoretical generalizations and formulation of conclusions). Research results. In the process of studying the development of corporate social responsibility the author's interpretation of its essence is formulated, the experience of advanced domestic and foreign companies on the implementation of its principles as the main business strategy is studied, its assessment for advanced domestic agricultural enterprises is made on the basis of improved methodology. The role of social capital in the implementation of corporate social responsibility is determined, as well as the institutional transformations in the field of its implementation, which affect the formation and use of social capital itself. Scientific novelty. Theoretical provisions for formulating the essence of the concept of corporate social responsibility have been further developed. Improved methods for assessing the level of social responsibility of agricultural enterprises. The causal links between social capital and corporate social responsibility are identified. Practical significance. Along with some positive developments in the implementation of corporate social responsibility, shortcomings in the practice of its dissemination have been identified. Proposals have been made to eliminate them through the accumulation and efficient use of social capital. Tabl.: 5. Figs.: 3. Refs.: 30.
Key words: social capital; corporate social responsibility; sustainable development; institutional approach; HR-brand of the company; integrated indicator of social responsibility of an agricultural enterprise

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